Question 1

Is this surveillance?

Accepted Answer

No. TrustLoop is anonymized and aggregated — no names, no ranking, and no individual attribution. It surfaces patterns so leaders can act, without monitoring individuals. Self-reflections stay 100% private unless you choose to share.

Question 2

Can individual reflections leak to HR or managers?

Accepted Answer

No. Colleague reflections are anonymized and aggregated into trust dimensions before anyone sees them. Organizations see trends and aggregate analytics only — never individual reflections, names, or "who said what" logs.

Question 3

How are reflections kept anonymous?

Accepted Answer

When you provide feedback on a colleague, your identity is never revealed to them. TrustAI aggregates multiple reflections and delivers dimension-focused insights (e.g., "Your Credibility could be stronger") without attributing feedback to specific individuals.

Question 4

Who owns the data? Where is it stored?

Accepted Answer

For individual users, you own your data and it stays entirely private to you. For organisational deployments, the organisation owns all data. In both cases, data is stored in Supabase (EU/US region options, SOC 2 Type II, GDPR-compliant). We never sell or share data. See our security page for the full governance brief.

Question 5

Is my data private and secure?

Accepted Answer

Yes. Self-reflections are private by default, colleague input is anonymized, and organizations only see aggregate trends. We never show individual sources ("who said what") and we encrypt data in transit and at rest.

Question 6

What if leaders game the system?

Accepted Answer

Adaptive weighting and bias dampening prevent any single input from dominating. Outliers are flagged and dampened. The system is designed to detect gaming and surface it to admins for review.

Question 7

Will people actually do this every week?

Accepted Answer

It's 5 minutes weekly, tied to meetings and work they just finished. The rollout is guided and the output stays simple — not a long report. Adoption stays high because people immediately see how their trust pulse shifts after specific interactions.

Question 8

How quickly will we see results?

Accepted Answer

Most sponsors see the first meaningful trust signal within 2–3 weeks of rollout. By week 6–8, trend data is strong enough to inform leadership conversations and development priorities.

Question 9

What does a typical rollout look like?

Accepted Answer

For individuals, you sign up directly, complete a short intake, and start your first weekly reflection within minutes — no organisational buy-in required. For teams and organisations, most rollouts start with a small group of leaders and managers. You agree seat counts and seat types up front, then we help you run a first 90-day arc and review outcomes together. Leadership seats add org-level analytics and governance-grade reporting; Professional seats focus on individual growth.

Question 10

Does it replace performance reviews?

Accepted Answer

No. TrustLoop feeds crisp behavioral narratives into reviews so conversations are grounded in months of evidence. It enhances reviews, not replaces them.

Question 11

How is TrustLoop different from other development tools?

Accepted Answer

Instead of episodic 360s, sentiment surveys, or passive courses, TrustLoop combines weekly self-reflection, anonymized colleague input, and one specific weekly Action grounded in the Trust Equation. The result is a simple, measurable practice — not another performance review or surveillance system.

Question 12

How is this different from 360 reviews?

Accepted Answer

360s are episodic (annual/semi-annual) with generic feedback. TrustLoop provides weekly trust signals with specific, actionable next steps tied to recent work. The loop never stops, so leaders see patterns emerge in real-time.

Question 13

Is the Teams module available now?

Accepted Answer

Yes. The Teams module is included with all Leadership seats. It provides team-level effectiveness tracking, weekly team pulse, and aggregate trust metrics — all with privacy-preserved insights.

Question 14

How do Trustworthiness and TEI differ from TrustLoop Score?

Accepted Answer

TrustLoop Score is the weekly pulse (individual-focused). Trustworthiness (A/I/C) and TEI are aggregated, time-smoothed analytics for board reporting. TEI removes individual attribution and provides governance-grade anonymity.

Question 15

Is there a free trial?

Accepted Answer

We don't offer free trials. Every rollout starts with a guided discovery call to ensure fit, followed by a contracted 90-day rollout plan. This ensures we recommend the right seat mix and set clear outcomes for your organization.

Question 16

Can I pay monthly?

Accepted Answer

Individual users are billed monthly. Enterprise contracts for Professional seats are semi-annual or annual — cadence is confirmed during the discovery call.

Question 17

How does billing work?

Accepted Answer

Professional seats are billed semi-annually or annually via contract. Individual users are billed monthly. No self-checkout or discount codes — seat provisioning happens through guided intake and admin tooling.

Question 18

Do you offer volume discounts?

Accepted Answer

Pricing is customized for deployments over 100 seats based on contract length, payment terms, and organizational requirements. Contact our sales team for a tailored proposal.

Question 19

What's the difference between Professional and Leadership?

Accepted Answer

Professional focuses on self-development: self-reflection, insights, and weekly Actions. Leadership adds relationship tracking (1:1 modules), the Teams module (team pulse, team-level trust metrics), organizational analytics (TEI dashboards), and advanced diagnostics for executives.

Question 20

Can I mix Professional and Leadership seats?

Accepted Answer

Yes. Most organizations use Leadership seats for executives and function leaders, and Professional seats for broader teams. We'll recommend the right mix during your discovery call.

Question 21

Can I upgrade to Leadership later?

Accepted Answer

Yes. You can start with Professional seats for individual growth, then upgrade a subset to Leadership when managers are ready to apply the loop to 1:1 relationships and teams.

Question 22

What's the minimum commitment?

Accepted Answer

90-day minimum. This gives trust signals time to stabilize and show measurable change. After the first 90 days, contracts are semi-annual or annual.

Question 23

Can I add or remove seats later?

Accepted Answer

Yes. Seat adjustments are handled at renewal or mid-contract with prorated billing. Contact your account manager for changes.

Question 24

What's not included in the base price?

Accepted Answer

Custom integrations, dedicated hosting (private cloud / isolated environment), and white-label options are available as add-ons (priced separately). Contact enterprise sales to discuss custom requirements.

Question 25

Do you have a money-back guarantee?

Accepted Answer

Contract terms can include evaluation milestones at 30, 60, and 90 days. If TrustLoop isn't delivering measurable value, we'll discuss options. Contact sales for specific terms.

Question 26

How do I get started?

Accepted Answer

Start with our 2-minute intake form. We'll review your request and schedule a discovery call to discuss fit, seat mix, and rollout plan. We reply within 2 business days.

Questions, answered.

General & Privacy

Pricing & Contracts

Professional Tier

Leadership Tier